Following Zynga’s Footsteps, EA Signs Five Year Deal With Facebook To Use Credits

Mardi, 02 Novembre 2010 17:53

Following Zynga’s Footsteps, EA Signs Five Year Deal With Facebook To Use Credits

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Following in the footsteps of Zynga, Electronic Arts has just announced that it has entered into a five-year strategic relationship with Facebook. Similar to the Zynga deal, Facebook Credits will become the exclusive payment method in EA games on Facebook.

EA, which

owns Zynga competitor Playfish, will enter into a 70-30 percent revenue share for Facebook Credits, according to a release. Playfish operates a number of popular social games on Facebook, MySpace, Hi5, and other social networks, including Pet Society, Restaurant City, Country Story and Who Has The Biggest Brain?.

Pet Society and Restaurant City are two of the top 10 games on Facebook measured by daily active users, and EA also operates soccer and football games on the social network. Other Facebook games under the EA brand include Monopoly and Pogo.

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Playfish

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