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Monday, 25 October 2010 17:07

MacBook Air Projected To Be Big Holiday Seller

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It wouldn’t take official research to convince most people that Apple’s new MacBook Air’s will be big sellers this holiday season, the projections back up our suspicions, thanks to the research team of Concord Securities. As of right now, MacBook Air’s are predicted to sell a whopping 700,000 units during the forthcoming holiday shopping season alone. DigiTimes covered the report courtesy of analyst Mingchi Kuo, who boldly stated that MacBook Air shipments in the fourth quarter of 2010 will be “accounting for more than 17% share of the company’s 4.1 million Mac shipments.”  The 11.6-inch model will be accounting for 60% of the total MacBook Air sales, according to the report, “due to it’s low price.”

For those of you who are wondering if Kuo is a credible source, the answer is yes. Kuo, once with DigiTimes is well known for scooping Apple’s intention to launch the new 11.6-inch MacBook Air early last summer. For this reason, very few people are doubting the holiday stales estimate that Kuo is projecting. Taking estimates one step further, Kuo also predicts the arrival of Mac OS X Lion will sustain momentum of the MacBook Air release well into 2011. What do you think? Let us know in the comments below!

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Authors: TechHead

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