It seems as if Sony appears to be at war with Apple and is currently threatening to pull its music from iTunes and their games from the App Store as well. Sony currently has plans on opening their own version of iTunes, an online streaming service called Music Unlimited. A service that will bring PlayStation titles to mobile platforms beginning with the Android platform. Maybe Sony is not happy about having their reader app rejected by Apple and seems to be taking their frustration out on the end users? Perhaps Sony just wants a piece of the of the pie that includes music and apps. Michael Ephraim, Sony’s CEO, had to say the following about Apple and iTunes: If we do [get mass take up] then does Sony Music need to provide content to iTunes? Currently we do. We have to provide it to iTunes as that’s the format right now. Publishers are being held to ransom by Apple and they are looking for other delivery systems, and we are waiting to see what the next three to five years will hold. Some pretty strong words from Michael Ephraim also mentioned their Music Unlimited service right now is planned for Sony’s mobile products and may or may not go to other platforms but as of right now we still see it available for use on any iOS device. It appears that Sony and Apple are amidst some unfriendly times and it will end up hindering us consumers. What do you think of Sony’s threats to pull its content off iTunes all together? Does it matter or is there already enough content that you won’t even notice Sony’s absence? Let us know in the comments below! As usual, stay tuned for more news and info on the topic by following us on Twitter and/or subscribing to our RSS feed. [Source: Digital Life] Authors:

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