Fuze provides a conferencing service that allows users to share screens and run meetings online. As opposed to its competitors, Fuze promises a sleeker more lightweight interface. With Presence, Fuze has essentially combined this interface with multi-party desktop and mobile video conferencing in HD quality.

I actually tested this out and it’s not only simple to use, but the video is high quality and runs seamlessly with the actual conferencing technology. The meeting host can begin a meeting from a web browser or can meet from a downloaded app on their mobile device (Fuze offers apps for the iPad, iPhone and Android). Once the host enables video conferencing, he or sh can initiate a video meeting. Those with a camera-enabled device can join in, as well as those who are not working from a device with a camera (i.e. the iPad)

The technology also includes VoIP, screen sharing, the ability to share video, slides, ad more. The Fuze Presence technology is currently optimized for 8 video participants at once.

Currently in private beta, the technology will soon be extended to the public early next year.

For background, the company, which was formerly known as Callwave, was founded in 1998 and went public in 2004, trading on NASDAQ under the ticker symbol CALL. After reaching a peak soon thereafter of over $15 per share, the stock dropped steadily, dipping as low as 50 cents early this year. Deciding to cut its losses, the company delisted itself from NASDAQ after buying back shares from public shareholders at a 44% premium over the current market value and paying out a total of $10 million.

Last summer, the company rebranded itself as Fuze Box and launched Fuze Meeting. Fuze also launched Tweetshare, a platform for branded Twitter channels, and brought on streaming media inventor Dr. Alan Lippman its Executive Vice President of Media Technology.

After a tumultuous past, it looks like things may be coming together for Fuze after all.

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Authors: Leena Rao

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