This data point coincides with others, such as Tap Tap Revenge 4, a game for the iPhone/iPod touch, which is seeing download traffic 2x what it was last Christmas, according to Business Insider. Meanwhile, the site All Facebook looked at the data for Facebook’s iPhone app and also found a massive surge on Christmas. In fact, the app added some 1.6 million users in just the three days around Christmas. By comparison, Facebook for Android added some 900,000 users in the same span.
So what does all of this mean? Clearly that a lot of people got new iOS devices for the holidays and went on massive downloading binges. Apple will officially announce their holiday earnings on January 18. Expect a “boom” or two.
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Authors: MG Siegler