Search represented nearly half of revenues ($205 million). The search business grew 20 percent, goosed primarily by a 55 percent increase in active toolbars to 97 million. IAC’s toolbar business is its secret distribution weapon, but those searches tend to generate lower revenue per query than those on Ask.com, which itself is still growing and is now ranked as the sixth largest website in the U.S. LAst month, Ask CityGrid Media’s new local advertising network also contributed to overall search revenues.
But search wasn’t the fastest growing part of IAC’s business. Revenues for its media and other properties (such as CollegeHumor, The Daily Beast, Electus, Evite, and Vimeo) grew 44 percent to $63 million. Match’s revenues jumped 31 percent to $106 million, with paying subscribers up 30 percent to 1.8 million (“organic” growth in subscribers, though, was 16 percent). The rest of IAC’s revenues came from ServiceMagic, up 10 percent to $48 million.
In terms of operating profits, the two biggest contributors were Match ($38 million) and search ($29 million). The media businesses showed an operating loss of $4.6 million. The company also bought back $125 million worth of shares during the quarter. The stock is up about 5 percent this morning to $27.85 on the earnings news.
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Authors: Erick Schonfeld