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Saturday, 04 September 2010 07:46

Hate The iTunes 10 Icon? Think You Can Do Better?

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Apple CEO Steve Jobs’ obsessive focus on design detail is at least partially responsible for why the tech sphere and the design sphere are so intertwined at the moment. Which makes the ire that he’s received for the current iTunes 10 logo (not to mention the foibles of Ping)

particularly poignant. The universal hatred for this thing has spawned an @BPGlobalPR-esque Twitter account, some pretty impressive suggestions of alternate logos over on design collaboration site Dribbble, and an email to Jobs himself.

ValuLeads designer Joshua Kopac:

Enjoyed the presentation today. But … this new iTunes logo really sucks. You’re taking 10+ years of instant product recognition and replacing it with an unknown. Let’s both cross our fingers on this….

Steve Jobs to designer Joshua Kopac:

We disagree.

Sent from my iPhone

Attention Joshua Kopac, Steve Jobs has been reinventing the design landscape since before you were using Mac Paint. HE TOOK A FONT CLASS AT REED FOR CHRISSAKES.

But yeah, people love to backseat graphic design among other things, so I’ll tell you what, anyone who thinks that they can do a better job at logo design than Jobs, Jony Ive and team is welcome to have at it — Just send your submissions to This e-mail address is being protected from spambots. You need JavaScript enabled to view it , with subject line: “I am better than Steve Jobs” or something more clever and I’ll post the best ones here.

Because I for one find the “Metal” iTunes 10 logo kind of cool and I’m sure our readers, nerds that they are, could do way better.

Side note: How much do you think sending that “Sent from my iPhone” notification pleases Steve Jobs? I’m willing to bet a heckuva a lot. I’m almost surprised he doesn’t include a * after the “my” as in *”I designed it, bitch.”


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Authors: Alexia Tsotsis

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