to their existing platforms and integrating some forms of real-time services- and one of the latest to go this route is Yakaz, who has just announced that its launching real-time social classified ads. The new platform of the Paris-based company is in many ways not that different from Facebook's MarketPlace - even visually, the interface looks a bit like a Craigslist-meets-your-Facebook homepage, chat included. The minute you see an ad for something you're interested in, you can immediately contact the seller online and proceed with the purchase.