the Apple TV, you’ll see it will ship in 2-3 weeks. Apple is notorious for pushing right up to the last minute of its own deadlines, but 2-3 weeks is as far away as the middle of October.

Another sign that all is not well come in the form of an email forwarded to Apple Insider, sent to a customer informing him of a refund:

Our records indicate that when you placed your order you paid for upgraded shipping. Due to a delay, we may have not been able to meet our delivery commitment.

So, if you want an Apple TV, you’re going to have to wait, that’s certain. What’s not so sure is why they will be so late. Could it really be that, like the iPhone 4 and the iPad, Apple has simply been surprised by a huge demand? The Apple TV hasn’t seen the hype of those iDevices, so who would be buying them?

For the answer, take a look at the Airport Express. It’s a Wi-Fi-enabled receiver that lets you send music from iTunes to a remote stereo. It costs $99, the same as the Apple TV, which does this and lots more. If you want the fancy network-extending and router abilities of the Airport Express, the Apple TV isn’t for you. But if anyone was thinking of buying it just for AirPlay, then the Apple TV is an obvious upgrade.

Apple issuing refunds for Apple TV rush orders, citing delay [AppleInsider]

See Also:

• Hands-On With New $100 Apple TV
• Rumor: New $100 Apple TV Takes Aim at the Cloud
• Logitech Google TV Box Embarrasses Apple TV

Follow us for real-time tech news: Charlie Sorrel and Gadget Lab on Twitter.

Authors: Charlie Sorrel

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