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Jeudi, 11 Novembre 2010 00:42

Comic Art, Scary Medical Photos Would Give Cigarette Labels an Edge

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Cigarettes could come wrapped in comic book-style artwork and gruesome medical photos if the Food and Drug Administration’s proposed warning labels get adopted.

The proposed graphics — some of the coolest-looking government-sponsored art ever — can be seen above. Each was produced with a variety of type treatments, but

this selection shows all the basic imagery, which would be slapped on cigarette cartons as in the FDA mockup at right.

Each would come with one of nine proposed warning labels:

WARNING: Cigarettes are addictive.
WARNING: Tobacco smoke can harm your children.
WARNING: Cigarettes cause fatal lung disease.
WARNING: Cigarettes cause cancer.
WARNING: Cigarettes cause strokes and heart disease.
WARNING: Smoking during pregnancy can harm your baby.
WARNING: Smoking can kill you.
WARNING: Tobacco smoke causes fatal lung disease in nonsmokers.
WARNING: Quitting smoking now greatly reduces serious risks to your health.

When would cigarette packs and advertisements get the new, possibly collectible look? The Family Smoking Prevention and Tobacco Control Act requires the FDA to issue final regulations requiring these color graphics by June 22, 2011, specifying that the requirement for the new health warnings must take effect 15 months after issuance of this final rule, according to the FDA website.

Blowback: Rate the FDA’s Cigarette Warning Art

Obviously some of the images are better than others. Which ones are your favorites? Which ones do you hate? And, perhaps most importantly, which — if any — do you think would help cut down on smoking? Let us know in the comments below.

Follow us on Twitter: @lewiswallace and @theunderwire.

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Authors: Lewis Wallace

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