The company has releases data on the top product searches on the marketplace during the holiday shopping season (Dec. 1 through Dec. 22). During the time period, the top three products that saw the largest spike in searches (in order) are the Nintendo Wii Console, Xbox Kinect, and “Ugly Christmas Sweater.”
These were followed by Skullcandy Headphones, American Girl Dolls, Sons of Anarchy (TV show), North Face Jacket, Sony Cybershot, Nintendo DSi and Laptop computers.
The fact that the Kinect and Wii are at the top of the list isn’t particularly surprising. comScore just reported that online spending for consumer electronics is currently up 22 percent this holiday season. I think it’s safe to assume that searches for Ugly Christmas Sweaters are likely to go down in the next few days.
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Authors: Leena Rao