Primack wasn’t that far off – Amazon says it will acquire all of the outstanding shares of Quidsi for approximately $500 million in cash.

The ecommerce juggernaut will also assume approximately $45 million in debt and similar obligations, bringing the total price to $545 million.

The acquisition is expected to close by year’s end. Following the acquisition, Quidsi will continue to operate independently under its current leadership team.

Founded by Vinit Bharara and Marc Lore, Quidsi has raised a total of $78.5 million. Its most recent financing was a $20 million debt round last April from investors including Accel, Bessemer Venture Partners, MentorTech, and New Enterprise Associates.

The Quidsi deal is similar to the one struck with online shoe retailer Zappos, which Amazon acquired for $1.2 billion a year ago.

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Authors: Robin Wauters

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