This is a much easier way to follow conversations on Twitter, and it’s something that the standalone Twitter Search product has had for some time. Several third-party clients offer this functionality as well (as do Twitter’s mobile apps). But this is yet another reason not to leave twitter.com.
Back in June, we noted that Twitter had hired the creator of the app Twitoaster, which was interesting since that app specialized in surfacing conversations on Twitter. No word on if that played a roll in this roll-out. I’m just glad it’s here.
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Authors: MG Siegler