Facebook uses GetJar’s App It! link, which enables users to jump to the download page of a particular app in one tap, regardless of their phone make or model. Other brands using this service include Yahoo, Fandango, Photobucket and OpenTable.

GetJar hopes its App It! service will become as ubiquitous as placing Facebook “like” and retweet buttons on publishers’ sites, giving them a way to lead people interested in their mobile applications to a single download page with a straightforward URL (https://getjar.com/appname), after which GetJar detects which app is most fit for the device accessing the page and provides an easy way to instantly download it.

Every app that is uploaded to GetJar will automatically get its own App It! URL. The company recently said it is currently seeing over 3 million downloads per day, on par with Nokia’s Ovi Store. GetJar also says it has seen over 1 billion downloads to date, thus 1/10 was for Facebook apps alone (of some 75,000 apps currently in its library).

GetJar also provided some interesting stats on the most popular platforms for the Facebook mobile apps, at least as far as their open store goes. The company says that, while Android is the fastest growing platform, over 50 percent of the 100 million Facebook downloads were downloaded to Nokia handsets.

GetJar, fresh from raising a $11 million Series B financing round led by (Facebook investor) Accel Partners, has recently scored deals with the likes of Yahoo and AT&T to expand the potential audience for its catalog of instantly downloadable mobile apps.

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Authors: Robin Wauters

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